● Answerlee Grow Leads
— AI lead monitoring for local service businesses
Your next customer is asking for a recommendation right now.
Will you be the first to reply?
Homeowners and local residents regularly post in Nextdoor neighbourhood feeds and local Facebook community groups asking for recommendations for tradespeople, local services, and specialists. Most of those posts are seen by your competitors before you even know they exist.
Answerlee Grow Leads monitors those feeds for you — several times a day, every day — and delivers the best opportunities straight to your inbox with a professionally drafted response ready to send.
● The leads hiding in plain sight
The people most likely to become your next customers are already talking about you — just not talking with you.
The irony is that the people posting in these community feeds are your warmest possible leads. They have already decided they need help. They are asking people they trust for a recommendation. They are local, motivated, and ready to act. All they need is for the right person to respond — and that person is rarely you, because you are not watching.
● Always watching. Always ready.
Grow Leads monitors your local community feeds so you do not have to
— and delivers every relevant opportunity to your inbox
Answerlee Grow Leads connects to your Nextdoor neighbourhood feed and up to four local Facebook community groups — the places where your potential customers ask for recommendations every single day.
Our AI reads every post, scores it for relevance to your business, and sends the best leads straight to your email with a professionally drafted response ready to copy, personalise, and send.
Answerlee Grow Leads works like this…
Monitors:
Watches your local feeds
Grow Leads checks your Nextdoor neighbourhood feed and up to four local Facebook community groups regularly throughout the day and night — weekdays and weekends alike.
It reads every post in those feeds and identifies the ones that represent a potential job for your business using keywords relevant to your business.
Score:
Filters for relevance
Not every post is a good lead. Our AI scores each one across five factors — the size of the job, how specifically the work is described, the urgency of the request, whether contact details are included, and whether the location is within your service area.
You receive only the posts that score above your chosen threshold. You control that threshold — start low and raise it as you build confidence in the results.
Deliver:
Sends it to your inbox
Each lead arrives as an email containing the original post, the poster’s name, the lead score, a brief explanation of why it scored that way, and a professionally drafted response written in your name — personalised to the specific job, referencing your experience, and ready to copy and send in under a minute.
● See it in action
This is what Grow Leads looks like for a real business.
Here is an example of the kind of lead Grow Leads regularly delivers. The business and personal details are fictional, but the post type, the scoring, and the response are exactly as they work in practice. The same pattern applies whether you are a plumber, a builder, a personal trainer, or any other local service business.
The post appears:
On Nextdoor, a homeowner writes:
“Hi neighbours — really impressed by the recommendations on here. We have a slow drain in the kitchen and what I think might be a small leak under the sink. Ideally, I would like to get this sorted this week before the kitchen cabinet is ruined. Can anyone recommend a reliable local plumber? Happy to pay a fair price for a good job. Thanks in advance.”
Grow Leads checks your local Nextdoor feed several times a day. When it finds this post it reads it, identifies the job type — drain and leak repair — notes the urgency signal — “this week before the kitchen cabinet is ruined” — and the positive payment intent — “happy to pay a fair price” — and scores the lead.
The lead arrives in your inbox:
You receive an email:
New lead — Score 51/100 — Nextdoor
Plumbing — drain and possible leak — local area — Urgency: this week
Score breakdown: Job size 8 · Project mention 25 · Urgency 8 · Contact 0 · Within radius 10
Why this scored well: Clearly described plumbing work in your service area with a genuine time pressure — “this week before the kitchen cabinet is ruined” — and a positive payment signal. No contact details provided but the poster is actively seeking a recommendation and motivated to act quickly.
The email includes the full original post and a drafted response.
The response, ready to use:
“Hi [poster name], my name is [your name] and I run [your business name]. We have been fixing drains and sorting leaks in [your area] for [X] years — it is exactly the kind of work we do every day. A slow drain and a suspected leak under the sink sounds very manageable and we would be happy to take a look and give you a free quote. We would not want that cabinet to suffer any more than it has to — feel free to drop me a message here or give us a call on [your number] and we can get something booked in that suits you this week.”
You copy it. You paste the reply. You correct anything you want to change. You hit send. Thirty seconds — and you are the first to respond.
While your competitors are still scrolling past the post, you have already replied.
● Where your leads come from
Two sources. One inbox.
Every relevant opportunity in your area.
Nextdoor neighbourhood feeds
Nextdoor is built around local community — it is where residents ask their neighbours for recommendations, warn each other about problems, and share local knowledge. It is the single strongest source of warm local leads for service businesses.
Grow Leads monitors your local Nextdoor neighbourhood feed regularly — catching posts from residents looking for exactly the kind of help you provide, often before any competitors have seen them.
Local Facebook community groups
Local Facebook groups — neighbourhood groups, community pages, and “recommend a local business” groups — are where homeowners and residents post service requests to people they already have a connection with.
Grow Leads connects to up to four Facebook groups that you are already a member of — using your own Facebook session, so you only monitor groups relevant to your area and your business. No access to groups you have not joined.
Both sources are checked several times a day — day and night, seven days a week. You never need to open either app to stay on top of what is being posted.
● Simple to join. Running within the hour.
You are up and running in one onboarding call — and we do most of the work for you.
No technical knowledge required. One call covers everything. Most businesses are set up to receive their first leads the same day.
Four Steps:
Tell us about your business
Before your onboarding call, you share the details that matter — your trade or service, your service area, the types of jobs you want, and the Facebook groups and Nextdoor neighbourhoods you want us to monitor.
We configure Grow Leads together
On your onboarding call, our team builds your lead monitoring setup and helps you calibrate the AI scoring to prioritise the types of jobs most relevant to your business and location. We set your initial scoring threshold together — starting low so you see the full range of leads before deciding how to filter.
Leads start arriving
From this point, Grow Leads monitors your chosen sources regularly throughout the day and night. When a relevant lead appears, it lands in your inbox with the original post, the score, the scoring rationale, and a ready-to-use response.
You refine as you go
As you receive leads and respond to them, you will develop a clearer sense of which types of job and which scoring levels are most valuable to your business. You can adjust your keywords and threshold at any time — and we are on hand to help. Over time, your lead feed becomes more precisely tuned to exactly the work you want.
● Questions we hear:
● Simple, transparent pricing
One plan. Everything included
Answerlee Grow Leads
For any local service business wanting a steadier pipeline
£69
/month
+ £59
Annual option: Prefer to pay annually? Get 12 months for the price of 10 — two months free. See full pricing →
Looking for more? The Answerlee Trades Bundle combines Grow Leads with Grow Social — our AI social media tool — at a saving of £29/month compared to buying separately. Your pipeline grows and your online presence builds at the same time. See the Trades Bundle →
● What changes when you use Grow Leads
Imagine starting the week with three new enquiries already waiting for you.
It is Monday morning. You have not opened Nextdoor or Facebook since Thursday. But Grow Leads has been watching all weekend.
On Friday evening a resident posted asking for a recommendation in your local Nextdoor feed. On Saturday morning another posted in your local Facebook group. On Sunday afternoon a third appeared — the clearest lead of the three, a specific job with a time pressure attached.
All three landed in your inbox. All three came with a drafted response. You replied to two of them before you had finished your first coffee. One of them has already messaged back asking for a quote.
Your competitors who were not watching the feeds this weekend — and most of them were not — have no idea those posts even existed.
That is not luck. That is Grow Leads working while you were not.
Someone in your area is asking for a recommendation right now.
Will you be the first business they hear from?